WRITER / PRODUCER
XXXTENTACION — “LOOK AT ME!”
Rojas helped create the distorted, high-impact record that became XXXTENTACION’s breakout single. The RIAA lists the song at 5× Platinum.
THE CREATOR STORY
Build the sound. Build the platform.
Cristian Rojas—known professionally as RojasOnTheBeat—is a Peruvian-American producer, songwriter, DJ, and entrepreneur whose work helped define South Florida’s internet-driven rap movement.
His story reaches beyond production: independent artist development, touring, festivals, publishing, and new bridges between American hip-hop and Latin music.